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upsell
This term is primarily used in business, marketing, and retail contexts. It carries a pragmatic nuance of strategic persuasion, where the goal is to increase the average transaction value. While it can be a neutral business term, in a consumer context, it may sometimes carry a slightly negative connotation of being pushed toward a more expensive option than necessary.
As a noun, the word refers to the specific offer or the act of offering. It is a countable noun, meaning it can be used in the plural to describe multiple different sales tactics or offers within a single transaction.
Meanings
To persuade a customer to purchase a more expensive, premium, or upgraded version of the item they are already considering.
The salesperson tried to upsell the customer from a basic sedan to a luxury SUV.