Nota: A tradução desta entrada está atualmente em revisão de qualidade, portanto parte do conteúdo é exibida temporariamente apenas em inglês.
Este verbete ainda não foi traduzido para o seu idioma, portanto o original é exibido abaixo.
advertiser
This term identifies the entity initiating the commercial transaction, shifting the focus from the advertisement itself to the source of funding and intent. It carries a professional connotation, typically evoking images of corporate marketing departments or small business owners seeking visibility in a competitive marketplace.
When referring to a publication, the word describes the medium as a vehicle for commerce rather than just a source of news. This usage is more common in industry-specific contexts, such as media buying or publishing, where the distinction between editorial content and paid space is paramount.
Meanings
Examples
The advertiser decided to increase the budget for the summer campaign.
We need to find a reliable advertiser to run these local classifieds.
Who is the primary advertiser for this podcast episode?
The company is a major advertiser in the national press.
I wonder if the advertiser knows their target audience is too young for this product.
The local advertiser offers a discount for long term contracts.
Our agency manages several high profile advertisers in the tech sector.
The advertiser requested a change in the wording of the headline.