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box office
This term operates in two distinct registers. In a literal sense, it refers to the physical point of sale, often used in the context of visiting a venue to purchase tickets. In this capacity, it is a concrete location.
In a commercial sense, it functions as a metonym for the financial performance of a production. When used as an adjective or a modifier (e.g., box office hit), it describes the marketability and revenue-generating power of a film or play. In this abstract sense, it is typically treated as an uncountable concept referring to the aggregate sum of earnings.
Meanings
Examples
I will meet you at the box office in ten minutes.
Please purchase your tickets at the box office upon arrival.
The film broke every box office record in its first weekend.
Despite the critical acclaim, the play was a box office failure.
The studio is worried about the movie's global box office performance.
I wonder if this script has enough box office appeal to get funded.
The director prioritizes art over box office success.