scrunchie

This term describes a specific accessory that gained massive popularity in the 1980s and 1990s, often associated with a nostalgic or "retro" aesthetic. It is distinct from a standard hair tie or elastic band because the elastic is encased in a gathered piece of fabric, which prevents the hair from snagging and adds a decorative element.

In modern fashion contexts, the word often evokes a sense of casual comfort or a specific "soft girl" or "vintage" style. It is used almost exclusively in informal or semi-formal settings, as it is viewed as a functional yet playful accessory rather than a formal hair ornament.