incentive
motivation
[C] Countable
pl: incentives
This word carries a strong sense of a reward or a carrot dangled in front of a person to trigger a specific action. It is frequently used in professional, economic, or psychological contexts to describe a calculated stimulus designed to influence behavior.
While a motivation is an internal drive, an incentive is typically an external force or a tangible prize. It suggests a transactional relationship where the effort is exchanged for a specific gain, often appearing in corporate policy or government legislation.
Countable when referring to specific rewards or motives (e.g., three different incentives).
Meanings
Examples
The company offered a cash incentive to increase sales.
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Related Words
motivationstimulusinducementimpetusencouragementlurebaitdeterrentdisincentivediscouragementhindrancerewardbonuscommissionpremiumbenefitprizegrantsubsidyperkstipenddividendprofitgainadvantagegoalobjectivetargetambitiondriveaspirationwillpowereffortproductivityperformanceefficiencyoutputrevenuegrowthcompetitioncontestgamegamificationpsychologybehaviorismreinforcementconditioningpositive reinforcementnegative reinforcementcarrotstickleveragecatalysttriggerprovocationinfluencepersuasionenticementtemptationallureattractionincentivizemotivatestimulateencouragepromptspurinciteinducerewarding