design
/dɪˈzaɪn/
The word bridges the gap between abstract intent and physical reality. It is not just about aesthetics (how something looks), but equally about utility (how something works). When used as a verb, it implies an intentional, calculated process of creation rather than random discovery. In a decorative context, it refers to repetitive patterns or visual motifs. This is distinct from the structural meaning, where design represents the blueprint or architectural logic of an object. When referring to intent ("by design"), it carries a connotation of deliberation and foresight. It suggests that an outcome was not a fluke but the result of a hidden or explicit plan. In some contexts, this can lean toward a slightly sinister nuance, such as "scheming," though it remains neutral in professional settings.
Countable when referring to a specific blueprint or a decorative pattern ('the dress has three different designs'). Uncountable when referring to the general intent, purpose, or the professional field of creation ('this was done by design' or 'she studied design in college').
💬Casual Conversation
I'm eyeing these curtains but the design is just too tacky.
BUY THEM KAREN. THEY WOULD LOOK GREAT IN THE GUEST ROOM.
Meanings
A plan or drawing produced to show the look and function or workings of a building, garment, or other object before it is built or made.
"The architect presented a new design for the city library."
A purpose or planning that exists behind an action or object.
"By design or by accident, the move proved to be beneficial."
To decide upon the look and functioning of a building, garment, or other object, typically by making a detailed drawing.
"She was hired to design the new company logo."
Collocations & Compounds
by design
intentionally; planned rather than accidental
graphic design
the art or skill of combining text and pictures in advertisements, magazines, or books
industrial design
the design of products for mass production
flawless design
a plan or pattern that is perfect and without errors
design specifications
detailed requirements describing the look and function of a product
Idioms & Sayings
by design
Deliberately; intentionally planned rather than happening by chance.
have designs on
To have a secret plan or ambition to acquire something or achieve a certain position.