handbill

This term describes a physical medium of communication designed for immediate, tactile distribution. It carries a connotation of grassroots organizing, street-level marketing, or urgent public announcements, often evoking images of political campaigns or local event promotions.

While similar to a flyer or leaflet, a handbill specifically emphasizes the act of being passed from hand to hand. It is typically a single sheet of paper, often printed cheaply, and is used in contexts where direct human interaction is the primary method of dissemination.