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strategy

high-level plan
[C] Countable
pl: strategiespast: strategiespp: strategiesing: strategizingcomp: more strategicsup: most strategic

This term describes a conceptual framework designed to bridge the gap between a current state and a desired future outcome. It differs from a tactic in scale and scope; while a tactic is a specific action used to achieve a small win, a strategy is the overarching architecture that coordinates these actions toward a long-term objective. In modern usage, the word has migrated from the exclusive domain of military command into business, politics, and personal development. It implies a level of foresight and adaptability, suggesting that the planner has accounted for potential risks and competitor responses within an unstable environment.

A strategy.

💬Casual Conversation

🎬Tuesday afternoon, Maya is texting Ryan while he is likely gaming.
Maya

Chloe's losing it. What's your strategy for actually showing up to her dinner?

Maya
Ryan
Ryan

Just gonna wing it and hope she's not still salty.

💡
Maya uses 'strategy' to mock Ryan's lack of planning for a social obligation. Ryan responds with the phrasal verb 'wing it' (to do something without preparation) and the slang term 'salty' (upset or resentful), highlighting his oblivious and casual nature compared to Maya's rigidity.

Meanings

Nounhigh-level plan

A high-level plan to achieve one or more goals under conditions of uncertainty, or the art of planning and directing overall military operations.

"The company developed a new marketing strategy to increase its share of the global market."

Collocations & Compounds

exit strategy

a plan for leaving a business or situation

They need a clear exit strategy before investing.

growth strategy

a plan to expand a company

The startup implemented a growth strategy to scale quickly.

defense strategy

a plan to protect assets or territory

The nation updated its defense strategy to counter new threats.

marketing strategy

a plan to promote products

Our marketing strategy focuses on social media engagement.

grand strategy

a comprehensive plan for national security

The empire's grand strategy involved controlling the sea lanes.

Related Words

Last Updated: June 8, 2026Report an Error