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conduct
The word carries a heavy sense of regulation and structured control. When used as a verb, it suggests a deliberate, methodical approach to a task, moving away from spontaneous action toward a planned execution. It implies a level of authority or expertise, whether that is a scientist managing a study or a conductor leading a band.
As a noun, the word shifts toward a moral or behavioral judgment. It is frequently used in legal, military, or corporate environments to describe whether a person's actions align with an established code of ethics. It is more formal than behavior, often implying a standard that is being monitored or evaluated by an external authority.
Uncountable when referring to a person's general behavior or ethics. Countable when referring to the specific way a particular operation or business affair was managed.
Meanings
To organize and carry out a specific activity or process.
The scientists decided to conduct a series of experiments.
To lead or guide a group of people to a destination.
The tour guide will conduct the visitors through the museum.
To direct the performance of an orchestra or choir.
She was invited to conduct the symphony orchestra at the gala.
To allow electricity or heat to pass through.
Copper is used in wiring because it can conduct electricity efficiently.
To behave in a particular manner.
He conducted himself with great dignity during the trial.
The manner in which a person behaves, especially in a professional or moral sense.
The employee was praised for her professional conduct.
Examples
The university will conduct a survey on student satisfaction.
The guide will conduct the group through the ancient ruins.
The maestro will conduct the orchestra for the final movement.
Silver is a metal that can conduct heat very effectively.
The diplomat conducted himself with poise during the negotiations.
The company has a strict code of professional conduct.
The overall conduct of the investigation was handled by the FBI.
Phrasal Verbs
conduct oneself
behave in a specific manner
She conducted herself with poise and grace throughout the interview.